New York based experential marketing & PR firm UG Strategies, in association with Dallas based experiential agency Entertainment 3Sixty, announces the continuation of its “Bed Head Hotel” music and fashion events program, and the second installment in the series taking place in Chicago this August 2, 3, and 4. Following the hugely successful inaugural Bed Head Hotel: Miami back in March, the brand will now present three days of exclusive VIP parties at Chicago’s Public Hotel, and will feature complimentary professional salon styling and haircuts, free giveaways, a VIP artist & media retreat lounge, plus exclusive DJ sets from break-through bands and artists including: Skaters, Wild Belle, Jillionaire (of Major Lazer) & Friends, The Orwells, Deap Vally, Beast Patrol, Bear Mountain, and many more, with special surprise guests TBA. This event is in collaboration with Conduit Mobile, Peroni, Belvedere Vodka, JAYS of Sweden, DBEST London, Musubo, dFm, and Icing Jewelry.

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