EMANUEL UNGARO LAUNCHES NEW PERFUME “LA DIVA”

PARIS, FRANCE - JANUARY 26: Fragrance 'La Diva' launch and 50th Anniversary party of Emanuel Ungaro at Le Petit Palais on January 26, 2016 in Paris, France. (Photo by Victor Boyko/[SOURCE CREDIT for Emanuel Ungaro)
PARIS, FRANCE – JANUARY 26:  ‘La Diva’ launch and 50th Anniversary party of Emanuel Ungaro at Le Petit Palais
Emanuel Ungaro has celebrated their fiftieth anniversary with the launch of a new perfume. Named “La Diva,” a celebration was had on Tuesday, January 26th at Petit Palais in Paris.

Fausto Puglisi, the Creative Director of the House, along with its President, Asim Abdullah, welcomed 600 guests who were able to watch a virtual history of the brand in images, from haute couture to prêt-à-porter. The images were choreographed and created by Ali Mahdavi to an original score created by Monarchy.

Michele Norsa, CEO of the Salvatore Ferragamo Group introduced the elegant, new fragrance “La Diva.” The evening was topped off with a showcase by the French group LEJ and a DJ set of Marie-Amélie Seigner, who kept the dance floor crowded late into the night.

Marie+Amelie+Seigner-Ungaro-LaDiva
Marie Amelie Seigner

Some notable guests include: Elodie Fregé, Frédérique Bel, Leila Ndabirabe, Zahia Déhar, Estelle Lefébure, Catherine Baba, Laurie Cholewa, Karole Rocher, Blanca Li, Jin Weng, Bojana Panic, Alexia Niedzielski, Elizabeth von Guthman ,Suzy Menkès, Axelle Lafont, Prince Wenslenslaus du Lichtenstein, César Domboy, Richard Orlanski, Frédéric Taddei, Ariel Wizman, Nicolas et Alexandre Lestrat, Kyle Eastwood, Kamel Oual.

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