RUE DU MAIL – PARIS F/W 2012 FASHION SHOW
The French-Moroccan designer Martine Sitbon behind Rue Du Mail chose to imagine her muse, rather than citing a specific source of inspiration, stating, “She’s a bit more androgynous and she has a strong attitude…But at the same time, she prefers something softer.” Despite the seeming contradiction of this statement, Sitbon managed to strike a balance between hard and soft with graphic, monochromatic knits and laser-cut bouclé. Sitbon designed strong, sophisticated sportswear for Fall, but balanced it with feminine details and jewel-hued chiffon gowns with open smocking.
Fashion Week Coverage Directed by Indira Cesarine
Text by Emily Kirkpatrick