Social media is the latest trend for casting campaign models in the fashion industry. Marc by Marc Jacobs used Instagram and Twitter to successfully cast a campaign that ran last year, and they decided to bring it back. Instagram and Twitter users post photos of themselves with the hashtag, #castmemarc. Last year's contest received over…
Tag: Instagram
After weeding out trends for the Spring/Summer 2015 collections from New York Fashion Week and London Fashion Week, there was a trend that got a lot of people talking about the London collections, but was only whispered about in New York. What I'm talking about here is nipples. While sheer to completely transparent fabrics often grace runways, (remember when Charlie Le Mindu opened his Paris…
The photos from Kristen Stewart's first Chanel campaign have finally been released after the announcement back in 2013 that she would become the new face of the brand. (The campaign was leaked via an Instagram account for a brief moment and then the entire account disappeared.) The photos, shot by Karl Lagerfeld, capture very perfectly…
Prabal Gurung has had many ad campaigns, but none of them ever made it to print. The designer has just released photos of his 2014 campaign and they are stunning. It would seem that having had a limited edition line exclusively at Target last year did wonders for Gurung as he is making strides with consumers.…
Marc Jacobs' pop-up shop will be making New York Fashion Week a media-savvy event as they're offering goods in exchange for social currency. Whether it's a tweet, Instagram post, or Facebook post, all they're asking is that fashion lovers tag "#MJDaisyChain" to receive products from the shop! Although the products won't be costing shoppers any…
The 2012 CFDA Fashion Awards, once again underwritten by Swarovski, will be held tonight, Monday, June 4, at Alice Tully Hall, Lincoln Center. Every year the CFDA recognizes outstanding designers at the forefront of American fashion, honoring the best designs in all areas of the industry and related arts. The CFDA presents awards in womenswear, menswear,…