Tag: sportswear

TOMMY HILFIGER FORGOES FASHION FOR FOOTBALL ON 30TH ANNIVERSARY

To celebrate his 30 years in the industry, Tommy Hilfiger transformed the Park Avenue Armory into an all-American football field. The catwalk was lined with astroturf, faces lit with stadium lights, and a scoreboard loomed in the distance as New York fashion week hosted its most over the top show of the season. The collection…

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RIHANNA JOINS PUMA AS THE BRAND’S CREATIVE DIRECTOR

Rihanna has joined Puma as the brand's creative director. Although she won't officially take on the position until January 2015, the singer flew into Herzogenaurach, Germany, where the Puma headquarters are, on Monday night and had her first meeting with the brand's design team. Discussing fabrics and the creative future of Puma's fitness and training line, the CFDA Fashion Icon winner is…

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