MIAMI HEATS UP WITH MERCEDES BENZ SWIM FASHION WEEK JULY 18-22 – SCHEDULE ONLINE NOW

MBFW+Miami

South Beach will heat up this July, as the swimwear industry’s most highly anticipated event returns for the ninth year. Mercedes-Benz Fashion Week Swim will be taking place at The Raleigh Hotel with five days of designer runway shows, presentations and parties on July 18-22, 2013. IMG Fashion announced the preliminary list of designers who will be presenting their latest Collections.

Commencing the week will be a special Kick-Off Event celebrating 25 years of ROXY with ROXY Pop Surf. The Raleigh pool deck will transform into a surf oasis, as the iconic brand celebrates 25 years as an industry leader. Mercedes-Benz Fashion Week Swim will also present the following designers:  AGUA BENDITA, POKO PANO, DOLORES CORTÉS, WILDFOX SWIM, BEACH BUNNY, NICOLITA, AQUA DI LARA, MARA HOFFMAN SWIM, VIX SWIMWEAR, CM CIA.MARĺTIMA, BCBGMAXAZRIAGROUP, GOTTEX, OAKLEY, L*SPACE BY MONICA WISE, A.Z ARAUJO, LULI FAMA, CAFFÉ SWIMWEAR, MAAJI SWIMWEAR, SAUVAGE, ZINGARA SWIMWEAR, 6 SHORE ROAD, A.CHÉ SWIM, AGUACLARA, AQUARELLA SWIMWEAR, CAITLIN KELLY SWIMWEARand MINIMALE ANIMALE.

“Over the last 9 years, Mercedes-Benz Fashion Week Swim has attracted thousands of designers, media, buyers and swimwear lovers. The Raleigh truly becomes the center of action for the week with guests converging to see the hottest trends. This season we expect an even larger turn out with the impressive group of designers on the schedule, a Kick-Off party hosted by Roxy and a few other surprise additions that will be announced very soon,” says Christina Neault, Executive Producer, IMG Fashion Events and Properties.

“Mercedes-Benz Fashion Week Swim has a longstanding reputation as one of the summer’s can’t-miss events.  Miami is the only city in the world where the sexiness of the Collections on the runway is paralleled by what you see on the streets and around town,” says Stephanie Zimmer, Manager of Brand Experience Marketing for Mercedes-Benz USA. “The beach goers, the convertibles on the highway, the nightlife and ocean breeze are set to once again welcome our international guests.”

Swim

Designers:

6 Shore Road, A.Ché Swim, Agua Bendita, Aguaclara Swimwear, Ank By Mirla Sabino, Anna Kosturova, Aqua Di Lara, Aquarella Swimwear, A.Z Araujo, Bcbgmaxazriagroup, Beach Bunny, Caffé Swimwear, Caitlin Kelly, Cm Cia.Marítima, Cote D’or Swimwear, Crystal Jin, Diesel, Dineila Brazil, Dolores Cortés, Dorit, Éclairée, Gottex, Have Faith Swimwear, Jogo Beach, Keva | J, Kooey Australia, Lisa Blue, L*Space By Monica Wise, Luli Fama, Luxe By Lisa Vogel, Maaji Swimwear, Mara Hoffman Swim, Minimale Animale, Naïla, Natori, Nicolita, Oakley, Perfect Tan Bikini, Poko Pano, Red Carter, Rose By Vanessa Jean, Roxy, Sauvage, Shivan & Narresh, Sonia Vera Swimwear, Suboo, Tavik Swimwear, True Religion Swimwear, Vitamin A By Amahlia Stevens, Vix Swimwear, White Sands Australia, Wildfox Swim, Xtra Life Lycra® Brand, Zingara Swimwear

Schedule:

July 18
8-10Pm – Official Kick Off Party Celebrating 25 Years Of Roxy With Roxy Pop Surf At The Raleigh

July 19
6Pm – Agua Bendita At Cabaña Grande
7Pm – Poko Pano At Oasis
8Pm – Dolores Cortés At Cabaña Grande
9Pm – Wildfox Swim At Oasis
10Pm – Beach Bunny At Cabaña Grande

July 20
6Pm – Nicolita At Cabaña Grande
7Pm – Aqua Di Lara At Oasis
8Pm – Mara Hoffman Swim At Cabaña Grande
9Pm – Vix Swimwear At Oasis
10Pm – Cm Cia.Marítima At Cabaña Grande

July 21
2Pm – Bcbgmaxazriagroup At Tba
2:30Pm – Gottex At Tba
3Pm – Oakley At Tba
6Pm – L*Space By Monica Wise At Cabaña Grande
7Pm – A.Z Araujo At Oasis
8Pm – Luli Fama At Cabaña Grande
9Pm – Caffé Swimwear At Oasis
10Pm – Maaji Swimwear At Cabaña Grande

July 22
6Pm – Sauvage, Zingara Swimwear At Cabaña Grande
7Pm – 6 Shore Road At Oasis
8Pm – A.Ché Swim, Aguaclara Swimwear, Aquarella Swimwear, Caitlin Kelly At Cabaña Grande
9Pm – Minimale Animale At Oasis

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