Iskra Lawrence really doesn’t care if you think she’s fat.
The plus-size model and body-positivity activist hit headlines this week when she spectacularly shut down an internet troll who labelled her a ‘fat cow’ on Instagram – by posing on a bed full of crisp packets!
The image, which was posted to her 1.3 million followers, shows Lawrence dipping her hand into a Seabrooks-brand multi-pack while her famous size 14 figure is surrounded by snacks. The picture was commended by fans, who applauded the model’s healthy and empowering approach to her weight and self-image.
Lawrence said she felt inspired to take action after a man left a nasty comment on her Instagram.
The message read: “Fat cow. It’s only cus every F****r on this planet is obese that that’s the norm… Plus-size models? give me a F*****g breaking.
“Everyone needs to stop eating McDonald’s, the NHS is f****d because of people like her eating too many bags of crisps.”
In the caption for the crisp snap, Lawrence revealed she couldn’t resist firing back with a clever retort.
“I’m sorry I couldn’t help myself…This is for anyone who has ever been called FAT.” Satirically mentioning the “inspirational words” the poster left on her social media, and quipping: “Opinions are like arseholes – everyone’s got one.”
The post has since been shared an impressive 69,000 times.
Still, this isn’t the first time the 25-year-old has stood up for body positivity. Lawrence has become well-known in the blogger-sphere for her candid, unairbrushed photos, and is associated with the #everyBODYisbeautiful hashtag on social media.
In a recent interview, Lawrence said she decided to post these kinds of pictures because what she saw on social media wasn’t a healthy or realistic portrayal of women’s bodies. “It’s actually more worrying to me than runway models or magazines because I think now we realise that that is a bit of fantasy, that’s fashion,” she said. “But social media is meant to be real.”
Despite her success in the fashion world – she is the current face of Aerie Lingerie – Lawrence’s initial foray into the modelling world was not a positive one, and is sadly an experience several wannabe models can identify with. At age 13 her mother entered her into an Elle modelling competition, and although she was signed she was dropped by her agency a few years later for being “too big.”
To make her situation even more difficult to deal with, Lawrence was told she was not big enough for plus-size modelling either, leading her into a trap of extreme diets in an attempt to fit in. At one point she was so desperate she researched surgery in an attempt to make her hips and legs slimmer, as well as regularly going to the gym without eating and nearly passing out.
It was this experience that has made the blonde beauty who she is today, and why she launched her own alternative beauty website Runway Riot. “I realised at around 18 that instead of trying to change my body to fit into sample sizes I would try to change the industry,” she said. “I want to celebrate the underrepresented and often overlooked community of curvier women who deserve to have just as many stylish choices as everyone else.”
Now an AerieReal Role Model, she has the opportunity to reach and inspire more women than ever before. Aerie announced two years ago that they were giving up airbushing in favour of natural beauty, and the entire shoot with Lawrence is Photoshop free. This means you can see all of her “imperfections” – and that’s just how she likes it.
“You don’t need to be retouched, ’cause the real you is beautiful. And I’m so happy to be part of AerieREAL and take this to another level this year. “We’re gonna challenge everything, we’re gonna challenge the thoughts that you aren’t good enough, because you really are.”
Still, Iskra regularly goes unretouched to make a statement. She never edits the images of herself she posts on Instagram, and isn’t ashamed of her self-proclaimed “tiger stripe stretch marks” or “lightening bolts.”
“I love it, it’s real, and I love posting pictures showing how confident I am because society has taught us we have ‘flaws’ and I’m telling you who gives a… Because you are more than your body and you get to decide what beauty is.”