Purity Ring have partnered with renowned photographer and videographer Renata Raksha (St. Vincent, Kendrick Lamar, ScHoolboy Q) to create the visuals for their new album Another Eternity, due out on March 3. The album will be the first time the duo, comprised of Megan James on vocals and Corin Roddick on instrumentals, have worked together in person. They have also confirmed an extensive 45-date world tour headlining their biggest venues to date including Terminal 5 in NYC (June 2) after the release of their album.
Raksha worked with them on both the album art and the new video for their single, “Push Pull.” The video is otherworldly, with singer/songwriter James being pushed and pulled through a weightless outer space. Ethereal colors and streams of fabric are the predominant imagery. Check out the video below and don’t miss our exclusive interview with the duo from our Music Issue 6.