The House of Dior has announced that the new face of Dior Homme is none other than Robert Pattinson. Well-known for being every teenage girl’s favorite vampire, Pattinson is the first Hollywood actor to represent the Dior Homme fashion campaign. The actor and the fashion house have built a relationship together since 2012, Pattinson’s start date as the official wearer and focal point of the Dior Homme fragrance.
Designed by Kris Van Assche and shot by the one and only Karl Lagerfeld, Pattinson will be modeling the autumn 2016 collection in a series set to debut on April 1st. Dior Homme offers four collections a year: spring, summer, fall and winter.
Behind the scenes images of the campaign can be seen below.