SEVEN BAR FOUNDATION’S LINGERIE NEW YORK BENEFIT

Seven Bar Foundation’s LINGERIE NEW YORK: Saving the World on a G-String!


LINGERIE New York showed for the first time in New York City last October 21st, 2010 at Cipriani 42nd St. The show was presented by Freedom Bay St. Lucia, the 5-star eco-luxury resort, and featured lingerie shows by fashion designers Atsuko Kondo, known for her exclusive work with latex, and Carine Gilson, a hand-crafted lingerie couture designer.

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The show was held to benefit Seven Bar Foundation, a business model for social impact – harnessing the power of sustainable luxury, fashion and beauty to microfinance women’s business and enable self-suffiency, by “giving a hand UP, instead of a hand OUT.”  Proceeds raised at the benefit goes towards assisting women without other means to open their own businesses, with small business loans. The focus is mainly on women in the U.S. and Carribean. Lingerie Miami, New York, Los Angeles and other cities are platforms for the Foundation to reach a critical mass of consciousness – a blueprint for philanthropy that moves away from a donor-reliant model and offers an economic incentive in consumer retail through cause marketing.  (For more information, visit www.sevenbarfoundation.org)

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The event was chaired by Seven Bar Foundation with Director Renata Mutis Black and business partner Kim Hoedeman. Stand-up comedian Sherrod Small took part as MC, and Veronica Webbalong with actress Michelle Rodriguez spun the tables for music.  Live auctions were held with prizes including: a VIP tour of the Vatican City in Italy valid for two adults and up to three children; a Hennesy Black Corset designed by up-and-coming designer Dana Young and modeled by legendary model Veronica Webb; a walk-on role to the third installment of Men In Black; and a cruise around the Bahamas aboard a personal, fully-staffed Ferretti yacht.

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Royal Asscher® also partnered with Seven Bar Foundation, donating 50% of sales from the Stars of Africa Collection – a pioneering concept of “floating diamonds” encased in a fluid-filled sapphire dome – on the same night and throughout the six months preceding the event. Pieces began at $5,950.

Guests included Time Warner’s Richard Bressler, Laura Brown, Carmen Busqets, Fox’s Cheryl Casone, Coralie Charriol, Top Chef Masters’ Kelly Choi, Cristina Cuomo, Sante D’Orazio, Selita Ebanks, Kimberly Guilfoyle, , Kassy Kebede, Congressman Meeks, Nicole Hanley Mellon and Matthew Mellon, Tinsley Mortimer, George Ortiz, Q-TIP, Stewart Rahr, Erica and L.A. Reid, Richie Rich, Irina Shabaeva, Russell Simmons, Lillian Stern, Tracy Stern, Lucy Sykes Rellie, Arden Wohl, Adelina Wong Ettelson, and Indira Cesarine.

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Indira Cesarine for XXXX Magazine

Video Footage by Don Frasco, video edits by Mayumi Suzuki for XXXX Magazine

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