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Tag: Coachella Music Festival

THE REIGN OF INFLUENCERS AT COACHELLA IS OVER: A RETURN TO COMFORT, MUSIC, AND AUTHENTIC EXPERIENCES

In recent years, Indio, California's Coachella Music Festival has become every influencer’s personal playground, and it’s not because of their undying love for live music. Instead, the festival represents a style and status competition, an opportunity for online content creators to flex their positioning in a virtual hierarchy. Every April, those of us who can’t…

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